Client : New Balance
Designers : Scarinish
Location : NEC Birmingham
Duration : 3 week build, two day de-rig
Our exhibition team at EVM is proud to have worked with New Balance to manufacture and deliver a custom-built trade show stand at the National Exhibition Centre, (NEC) Birmingham.
The scope of the work included collaboration with the company and design development of their ‘running track’ concept, construction drawings, construction and build, display graphics production, logistics and transport to site, exhibition build including lighting and electrics and de-rig.
New Balance Athletics, Inc., best known as New Balance, or NB for short, is an American multinational corporation based in the Boston, Massachusetts’s. The company was founded in 1906 as the “New Balance Arch Support Company” by William J. Riley, a British emigrant, and is now one of the world’s major sports footwear manufacturers.